Episode 79 - How To Set Goals That Actually Stick

How do you feel about goal-setting? If you're an ADHDer, like me, the thought of setting SMART goals or objectives probably brings you out in a rash and gets a hard 'NOPE' from your brain.

So if we want to get anything done, how do we best choose our direction and navigate our way there, without getting blown off course along the way?

Welcome to emotional-based goal setting. In this podcast ep I talk through:

• The key reasons rigid, numerical targets and and traditional goal-setting approaches often don't work for our brains

• The power of intention and how you can align your actions with your deeper motivation, by focusing on the desired feelings and emotions around your goals rather than what they will be measured by

• How to overcome procrastination and impulsive decision-making along the way and stick with your goals

• The importance of having a general direction or destination without rigidly adhering to a specific plan, and why this kind of flexibility and adaptability is crucial for ADHDers to set goals that stick - and actually achieve them!

Need help setting goals that stick?

Book in a one-off intention-setting session with me - this is your opportunity to set your destination for the next 12 months and create the map to get you there. Email me to find out more and book yours at siobhan@revealmarketinguk.com

As of December 2024 I have a few slots left, or if you’d like to give January 2025 you a gift, book one in for when you’re back at your desk in the new year. Equally if you’re listening to this in 2025, you can give yourself this gift at any time. Setting intentions can happen at any time during the year, not just the end!

Episode 78 - Create Your Own Roots

In this episode of the Unconventional Business Podcast, I chat with the inspiring Tom Davis, founder of Your Own Roots, a business specialising in natural supplements for ADHD brains.

Diagnosed with ADHD and autism at 25, Tom shares his unconventional journey - from struggling with jobs and routine to creating a product that helps him and others navigate their ADHD challenges. Tom talks openly about his experience with medication, his sense that "there had to be something else" and how an impulsive decision to led to the launch of his company.

If you've ever questioned traditional ADHD treatments or struggled to find something that works for you, Tom’s story will deeply resonate. Tom is passionate about raising awareness and creating a supportive community. He wants to empower others through education and natural solutions, providing stability for neurodivergent brains. Tom offers valuable insights into managing ADHD with a mix of structure, supplements, and embracing his impulsive side: "That's when we thrive, when we just go with it!"

Tune in to hear Tom’s empowering thoughts on navigating ADHD, and why finding what works is a journey worth taking…

To find out more about Tom and his supplements, visit ⁠https://yourownroots.com/⁠

Episode 77 - Cold Water - What Is All The Fuss About?

In the latest episode of the Unconventional Business Podcast - we dive deep into the world of Adam Clowes, a senior implementation consultant and fellow ADHDer cold-water junkie!

Join me as Adam takes us on an inspiring journey through his life with ADHD, revealing how this often-misunderstood condition has helped him navigate life.

During our conversation, Adam shares his unconventional insights and experiences that have transformed his career. From his diagnosis, to discovering the environments where he thrives, he unlocks the secrets to fuel success. Get ready to be inspired by his perspective on embracing individuality

And… that’s not all! 

Adam’s passion for cold water therapy will leave you invigorated. He’ll recount his adventures with cold showers, ice baths, and wild swimming, sharing the incredible physical and mental health benefits that come with braving the chill. As a fellow cold water enthusiast, I can assure you - - it’s a game changer.

Find out more about how breaking free from societal norms can lead to incredible achievements. This episode is full of insights that will challenge your thinking and inspire you to embrace your unique path.

To connect with Adam head to: https://www.linkedin.com/in/adam-clowes/

Episode 76 - Can you do less and achieve more?

Does this sound familiar? Your business is thriving, but you've hit a ceiling with your income. Your work-life balance? It's now more work than life. You keep telling yourself you're not doing enough, despite running yourself ragged and burning out. And let’s face it, being stuck in that constant loop is exhausting.

Trust me, I've been there too. In today’s episode, I’m going to dig into why this happens to so many ADHD entrepreneurs and what you can do about it. Spoiler: It’s not because you’re doing something wrong! This is part of the journey, and I’ll show you how to break through that revenue ceiling, get your work-life balance back, and ditch the “not enough” story for good.

I’ll share the game-changing shifts that helped me build a £70K business, working just 24 hours a week—and trust me, I’ve had my fair share of mistakes along the way. You’ll learn how to pay yourself properly (yes, even before you’re “profitable”), why doing less can actually lead to greater success, and how to stop measuring your worth by your output.

By the end of this episode, you’ll come away knowing how to reclaim your time and energy while growing your business with more ease. So, if you’re ready to shift from freelancer mode to founder mindset, hit play, and let’s get started! You CAN have a business you love and a life you enjoy - and I really, really, REALLY want to show you how (really!).

To register for my upcoming free Masterclass on October 14th 2024, click below (or if you are reading this after 14th October, you can still click the link and register to be added to the waitlist for my next Masterclass)

Episode 75 - Build Your Business Without The Overwhelm

Are you tired of feeling stuck in the grind of building your business, like you're running on a hamster wheel?

Meet Lu Castello (they/them), a business co-pilot with a mission to help six-figure founders escape the chaos and build stable, aligned businesses. Lu brings a unique approach, blending strategic planning with something much deeper: leadership, self-awareness, and even "decolonizing the brain."

In this episode, Lu shares how they help women and gender-diverse founders tackle the challenges that are often overlooked... Challenges rooted in systemic issues and personal growth. It's not just about the business strategy; it's about who you are whilst leading your business.

Curious to learn more? Tune in as we dive into topics like self-education, systemic change, and the power of pronouns.

As Lu says, "It's not just about the business, it's about the person behind it." This is an episode you don't want to miss!

Want to do more reading on some of the subjects raised? Links to books mentioned in the podcast are below:

Alok Vaid-Menon - Author of "Beyond Their Gender Binary" ⁠https://www.amazon.co.uk/Beyond-Gender-Binary-Pocket-Collective/dp/0593094654⁠. 

Janice Gassam Asare - Author of "The Centering Whiteness in the Workplace." ⁠https://www.amazon.co.uk/Decentering-Whiteness-Workplace-Equity-Inclusion/dp/1523005556⁠

Shereen Daniels - Author of "The Anti-Racist Organization." ⁠https://www.amazon.co.uk/Anti-Racist-Organization-Dismantling-Systemic-Workplace/dp/1119880629⁠

Episode 74 - ADHD & The Great Outdoors

Can nature really help an ADHD brain go quiet?

In this episode of the Unconventional Business Podcast, I am thrilled to be joined by Charlie Daly, to explore how embracing the great outdoors has been a game-changer for his ADHD-pinball-machine-brain. In this ep you’ll discover how kayaking, writing, and even a little bit of maths have helped him thrive not only in life, but also his unconventional business as a ghostwriter and developmental editor.

Charlie and I share some insights into the benefits of the great outdoors for ADHD brains. Whilst Charlie’s passion has always been for kayaking, which he discovered at a young age, mine is very much for cold-water swimming. In both cases, the ‘high stakes’ nature of our chosen extreme sports is a massive driver in why we build our lives around them. 

As well as discussing the many and varied benefits of the great outdoors for an ADHD brain, Charlie also touches on the therapeutic aspects of writing his father's memoir and the spiritual connection of being a ghostwriter. 

Want to learn how to harness the power of nature to boost your productivity and creativity? This ep is for you!

To learn more about Charlie and his work head to: https://dalyprose.com/

Episode 73 - More money, more time, or both?

Money or time? Which is more important to you? What about the bigger question: why should you have to choose??

In this podcast episode, I’m sharing an unconventional approach to balancing money and time for business owners, particularly those with ADHD. I share examples of the two main types of business owners I tend to see in my work coaching ADHD Business Owners: working all the time for not enough money and working all the time for more than enough money! I dig into the differences between the two, the pitfalls they often fall into, but also the one striking thing they tend to have in common. 

I also share some insights about the hidden beliefs that tend to hold ADHDers back when it comes to creating the right work-life balance, along with three key areas you can work on to start making a shift for yourself right now.

How do you feel about your current balance of money and time? Is it where you want it to be? If not, this episode is a must-listen.

If only there was someone you could go to who could help you do all of those things, and so much more, so you could find the right balance of time and money for you? Oh yeah. It's me 😃 I’m even my own best case study - I built my business based on a 24-hour week and I’m on track to reduce to 20 by the end of this year.

Email me at siobhan@revealmarketinguk.com if you’re curious about ADHD business coaching and let’s have a natter.

Episode 72 - Break Up With Booze And Boost Your Business

Money or time? Which is more important to you? What about the bigger question: why should you have to choose??

In this podcast episode, I’m sharing an unconventional approach to balancing money and time for business owners, particularly those with ADHD. I share examples of the two main types of business owners I tend to see in my work coaching ADHD Business Owners: working all the time for not enough money and working all the time for more than enough money! I dig into the differences between the two, the pitfalls they often fall into, but also the one striking thing they tend to have in common. 

I also share some insights about the hidden beliefs that tend to hold ADHDers back when it comes to creating the right work-life balance, along with three key areas you can work on to start making a shift for yourself right now.

How do you feel about your current balance of money and time? Is it where you want it to be? If not, this episode is a must-listen.

If only there was someone you could go to who could help you do all of those things, and so much more, so you could find the right balance of time and money for you? Oh yeah. It's me 😃 I’m even my own best case study - I built my business based on a 24-hour week and I’m on track to reduce to 20 by the end of this year.

Email me at siobhan@revealmarketinguk.com if you’re curious about ADHD business coaching and let’s have a natter.

Episode 71 - The ADHD Diagnosis Dilemma

In this episode, I discuss ADHD diagnosis - what it is, what it isn't and my own ongoing journey to get an official ADHD diagnosis through the NHS system! While initially feeling the need for a "rubber stamp", the lack of a formal diagnosis has become less of an issue over time. I wanted to share some insights with you that have helped me, such as looking beyond the typical symptom lists and dismantling descriptions like "carelessness" and "inability to focus."

In this episode, I hope to highlight some less-discussed aspects of how ADHD can manifest, such as differences in communication style, struggles with social cues, sensory issues, difficulties listening to bodily cues, and challenges with emotional regulation. I also examine ADHD strengths, such as the ability to hyperfocus on passionate interests, risk-taking that allows innovative ideas to emerge, deep empathy and intuition.

I briefly weigh some potential pros and cons around pursuing an official ADHD assessment, for example access to medication and workplace accommodations. But also weigh up the risks of long waiting times and internalising an overly deficit-based view.

Overall, my aim is to provide a different perspective on how ADHD shows up in real life. If you'd like to make friends with your ADHD brains and find simple, do-able strategies to 'do life and business' in a way that works for you, please do get in touch. I'd love to support you to embrace your uniqueness, discover your ADHD strengths and create what you need to thrive! You can find out more about my ADHD Business Coaching here: ⁠www.bigpicturebusinesscoach.com

Episode 70 - What is the Highly Sensitive Personality?

In this episode, I'm joined by Nina Khoo, the sensitive leadership coach who first introduced me to the concept of being a highly sensitive person (HSP). Nina provides a fantastic explanation of what it means to be an HSP - from processing information and emotions deeply, to being easily overwhelmed by too much stimuli, noticing subtleties that others miss, and having an innate ability to see the bigger picture.

As Nina describes it, being highly sensitive is not a flaw at all, but rather an evolutionary gift found in about 20-30% of the population across species. HSPs were naturally designed to be the guardians and advisers, exquisitely attuned to their environment in order to alert the rest of the group to potential threats or issues.

However, Nina acknowledges the challenges modern society poses for us HSPs with the constant overstimulation and fast pace. She emphases the critical importance of self-care practices like time in nature, mindfulness, healthy eating and finding community with fellow HSPs. Only from this grounded, safe space can we then embrace our role as the modern-day "advisers" by speaking up about patterns and problems we notice that others may miss.

I really resonate with Nina's own personal journey - from leaving the corporate world after realising she was an HSP, to now coaching other highly sensitive leaders and entrepreneurs. She offers such wise insights for how we HSPs can tune back into our needs, honour our intuition, and lean into the gift of our sensitivity rather than viewing it as a perceived weakness.

If you suspect you may be a highly sensitive person too, I cannot recommend Nina's work enough. You can connect with her and learn more at ninakhoo.com

And if you'd like to understand how to embrace your ADHD strengths and find effective strategies to 'do life' in a way that works for you, please do get in touch. Let’s discover approaches that embrace your uniqueness and give you what you need to thrive! You can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 69 - Brand Strategy for ADHD Entrepreneurs

In this episode, I'm joined by the lovely Katie Cope from Keppel Leopard Creative. Katie helps female founders find, create and embrace their true personal and business identities through branding.

Katie shares her incredibly unconventional path into the world of branding, starting from backgrounds in events, animation, theatre and high-end TV production. As a fellow ADHD entrepreneur, I love hearing how Katie's neurodivergent brain allowed her to make bold sideways career moves that others may not have considered.

We dive into the common myths Katie encounters around branding, like the belief that it's just a "nice-to-have" expense. Katie powerfully reframes branding as a core part of your marketing strategy and overall business identity.

She outlines the key ingredients for a successful brand - storytelling to connect with your audience, truly knowing that audience, and critically, focusing first on brand strategy before visuals. I particularly appreciate Katie's insights on how a clear brand strategy acts as a guiding framework for ADHD entrepreneurs, preventing us from endlessly chasing new ideas down "rabbit holes."

Throughout our chat, Katie offers loads of valuable tips for neurodivergent business owners looking to authentically represent themselves through their brand. This is a must-listen for any ADHD entrepreneur seeking to find more focus and consistency in how they show up in the world.

If you want to learn more about Katie then visit Keppel Leopard Creative.

And if you'd like to understand how to embrace your ADHD strengths and find effective strategies to 'do life' in a way that works for you, please do get in touch. Let’s discover approaches that embrace your uniqueness and give you what you need to thrive! You can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 68 - Take Back Your Time

In this episode, I discuss how those with ADHD can change their relationship with time to take back control. I dive into the challenges neurodivergent entrepreneurs and business owners like myself face in effectively managing our time.

I introduce the "TEA & TOAST" framework - covering important mindset shifts around time (TEA) as well as practical strategies to reclaim your time (TOAST). Under TEA, I explain the importance of noticing the language you use about time, showing yourself empathy for how ADHD impacts your time perception, and taking real action steps customised for your neurodivergent brain.

For the TOAST portion, I run through my method for auditing how you currently use your time in order to find pockets to ringfence. This includes looking at which tasks to template, outsource, automate, standardise or throw out altogether.

Throughout the episode, I share candid examples from my own experiences as a business owner with ADHD. I offer tips like using external time cues, time-tracking tasks to plan better, and scheduling unstructured breaks. This is a must-listen for any neurodivergent entrepreneur struggling with time management and balancing work with the rest of life.

If you'd like to understand how to embrace your ADHD strengths and find effective strategies to 'do life' in a way that works for you, please do get in touch. Let’s discover approaches that embrace your uniqueness and give you what you need to thrive! You can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 67 - Embracing Your Squiggle

In this episode of the Unconventional Business Podcast, I'm thrilled to have Katie Newman with us. Katie transitions from the corporate world to empowering entrepreneurs to embrace their unique paths. She shares her journey from striving for perfection to discovering the power of authenticity and the profound shift that a coaching session on embracing her "squiggle" brought to her life and career.

Katie discusses the impact of self-acceptance in personal development and business, offering valuable insights for anyone caught in the perfectionism trap. Her approach focuses on supporting purpose-led individuals and unintentional entrepreneurs to tap into their true selves, enriching their lives and work.

For those interested in learning more about Katie's coaching and her unique perspective on personal growth and professional success, you can connect with her and explore her offerings at: https://www.rewilders.ltd

If you'd like to understand how to embrace your ADHD strengths and find effective strategies to 'do life' in a way that works for you, please do get in touch. Let’s discover approaches that embrace your uniqueness and give you what you need to thrive!

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 66 - No Success Without Failure

In this Unconventional Business Podcast episode, I welcome Steven Shillingford. We discuss his journey from dealing with dyslexia and feeling isolated to leveraging his ADHD for creative expression. Steven highlights a health scare that led him to rethink his life and the role of authenticity in growth. He talks about the impact of video content in expressing himself and overcoming the fear of imperfection.

Steven offers insights on transcending perfectionism to create impactful content. For those keen on exploring Steven’s methods or seeking advice on authentic storytelling, you can find him on YouTube:

https://www.youtube.com/@stevenshillingford

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 65 - Ick-free ADHD-friendly marketing and sales

In this episode, I dive into the uncomfortable "ick" that so many of us feel when it comes to promoting our businesses. As a neurodivergent entrepreneur myself, I share insights and strategies on how to embrace ethical marketing and sales.

You'll learn how to see selling as helping, make sales conversations feel authentic, and create marketing that truly resonates with your ideal clients. If you've ever struggled with the idea of marketing your services without compromising your values, this episode is for you. Join me as we explore ways to grow our businesses with integrity, tackle rejection sensitivity, and approach marketing in a way that feels genuinely us.

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 64 - Energise Your ADHD Brain Through Movement

In this episode, I'm thrilled to introduce Emily Doe, a movement and mindset coach renowned for her innovative approach to wellbeing. Emily and I delve into the transformative power of movement for individuals with ADHD, discussing how physical activity can significantly help foster a deeper connection with oneself. Emily offers invaluable insights into integrating movement into your daily life, ensuring it's a source of joy rather than a chore.

We also explore the concept of embodied self-care and how movement can be a direct pathway to managing the nuances of ADHD. Emily shares how to start incorporating more movement into your routine for those of us navigating the complexities of ADHD, and the profound impact this can have on our personal and professional lives.

For those seeking to dive deeper into Emily's work or looking for personalised guidance on incorporating movement into their ADHD management strategy, Emily warmly invites you to visit her website at https://movementfoundations.co.uk/

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 63 - How to Thrive with ADHD-Friendly Biz Strategies

In this episode, I dive into the key pillars of business success from an ADHD perspective: strategy, systems, and support. I share insights into creating a bespoke strategy that plays to our strengths, the importance of systems to streamline our workflow, and how crucial the right support is for entrepreneurs like us. You'll hear about my personal strategies for tackling common ADHD-related business challenges, offering a blend of practical advice and motivational guidance.

I also touch on how my journey as an ADHD business coach can help others fine-tune their approach to business, ensuring their neurodivergent traits are not just accommodated but harnessed for success. Join me for an episode filled with actionable steps to craft a thriving business that aligns with your ADHD brain.

Listen to discover how you can leverage your unique strengths, simplify your processes, and find the support that moves you forward.

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 62 - Automation: An ADHDer's Best Friend

In today’s episode, I’m joined by Jon Cunningham, an expert in process and systems. We explore how smart automation can streamline repetitive business tasks, enhancing efficiency and clarity. Jon, who also navigates the world of ADHD, shares insights on making automation user-friendly and accessible, perfect for entrepreneurs looking to improve their business operations.

Jon debunks the myth that automation is impersonal and complex, offering practical, implementable strategies that can bring immediate benefits to any business.

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email!

You can find out more about Jon on his website here: flowflows.com

Episode 61 - Distraction For The Win

In this episode, I take you on a journey through my life with ADHD, exploring the unique challenges and perspectives it offers. Living with ADHD isn't just about managing the hurdles; it's about understanding and working with your brain in a way that aligns with its natural tendencies.

One of the key topics I delve into is the concept of embracing your "ooh squirrel" moments. Instead of fighting against these distractions, I discuss how acknowledging and understanding them can actually enhance your productivity and creativity. This approach is all about working with your ADHD brain, not against it, and finding strategies that align with how your mind naturally operates.

This episode is packed with personal insights and practical tips for anyone looking to understand ADHD better, whether it's a part of your life or someone you know. It's not about changing who you are but embracing it and learning to navigate the world in a way that suits you best.

I'm always keen to hear your thoughts and experiences, so please don't hesitate to drop me an email! If you're keen to embrace your ADHD strengths and identify strategies that work for you and your brain, you can find out more about my ADHD Business Coaching here: www.bigpicturebusinesscoach.com

Episode 60 - It's All About Health

In this episode, I have the pleasure of chatting with Rachael Kennard Wall from 'It's All About Health'. We dive deep into the world of holistic healing, uncovering how seemingly unrelated elements of our lives can be crucial in understanding and treating various health disorders.

Rachael brings a wealth of knowledge in holistic therapies and shares how a comprehensive approach to health can reveal the underlying causes of many common ailments. Our conversation spans the importance of connecting mind, body, and environment, providing a unique perspective on health and wellness.

In a particularly moving part of our conversation, Rachael emphasizes the vital role of hope in facing health challenges. She challenges the notion that some conditions are beyond help, advocating for the pursuit of alternative treatments and solutions. Her message is clear and powerful: never accept the belief that nothing can be done. This inspiring stance underscores the importance of seeking out new paths to wellness and embracing the journey, no matter how daunting it may initially seem.

This episode is especially enlightening for anyone curious about holistic health or seeking alternative approaches to health issues. Rachael's insights and experiences are not only inspiring but also a testament to the power of holistic healing.

If this episode speaks to you or you know someone who could benefit from Rachael's insights, please do share it. To learn more about Rachael and her holistic approach, visit itsallabouthealth.co.uk